Customer relationship management, or CRM, is a way for businesses to keep all their customer info organized in one spot. It makes talking to customers easier by keeping track of how they interact and what they like over time. With CRM systems, companies can make smarter choices because they get clear insights and reports. Cleartwo breaks down how CRM tools help teams form stronger bonds with their customers. When CRM is used right, it leads to better customer retention and more reliable service.
